Posting #OOTD (outfit of the day) pictures and sharing fashion tips started as a trend-worthy phenomenon during the early days of Instagram. It’s been almost a decade since, and the trend has grown into a lucrative industry that highlights both the wardrobe and its wearer. Fashion content creation has become a captivating field that has introduced us to various tastemakers in the world of fashion. This is true for fashion, fragrance, and beauty content creator Nthabie Wasabi
Nthabie is nothing short of a fashionista. The 24-year-old BSc in Agricultural Engineering student’s edgy outfits do not only break barriers of contemporary fashion but also showcase fashion as an art form. Being a YouTuber, she shares fashion tips, outfit inspos, and try-on hauls from different clothing outlets on her channel. She believes personal style is about “authenticity and being yourself intentionally, without fearing what anyone else thinks.”
Personal style is not just about what you wear. It is an attitude, a way of life, and how one chooses to share their story with the world. Moziak had the pleasure of chatting to Nthabie Wasabi about her style and fashion content creation journey.
Moziak: When did your journey with fashion and style content creation start?
Nthabi: I’ve been into fashion since I was a kid. I was that kid who would sew cute clothes for their dolls. When I grew older, I started altering my own clothes. I was raised by a single mother who had to take care of both my twin sibling and I, which meant that I couldn’t always get new clothes every time I wanted them. I would cut up my clothes and revamp them into something new. The result was usually tacky, but it shaped my fashion journey. I started my journey as a fashion content creator when I started uploading more content on my YouTube channel, which primarily had makeup content at the time.
Moziak: How would you describe your personal style?
Nthabi: My personal style is predominantly influenced by street fashion, with a modern – and sometimes feminine – touch. I mostly wear street style-inspired outfits, which go well with my brand as a sneakerhead. I am also big on dressing the way I feel on that specific day. Most of my outfits depend on what kind of vibe I’m on that day.
Moziak: Do you follow trends? If so, how do you decide which ones to follow?
Nthabi: I only follow trends that are tailored to my personal style. I’m not always looking for the “next big thing” in fashion. However, I don’t think there is anything wrong with following trends because fashion is about experimenting and having fun. I just prefer seasonal trends that are my personal style.
Moziak: Are there any prints or trends you avoid and don’t particularly like?
Nthabi: I am not fond of polka dots and floral prints. I’m also not into skirts—never been and probably never will be. I’m pretty sure it would rain cats and dogs if I ever started liking skirts. I’ve always preferred wearing pants. High-waisted pants, though, because low rise pants are the devil’s creation. But I dabble with dresses now and then when I’m in the mood.
Moziak: What are some of your favourite places to shop? Why those specific places?
Nthabi: I am big on online shopping. I like shopping online because it’s not limiting. For example, one of my favourite online stores, Shein, offers a variety of clothing, including outerwear, bags, basics, jewellery—you name it. Some of my other favourites are Mr Price and The Fix. I also enjoy thrifting because it gives me an opportunity to purchase unique pieces.
Moziak: Who are some of your fashion icons? What do you like most about their style?
Nthabi: Rihanna and Teyana Taylor are definitely at the top of my list. They’re both into tomboy fashion, which is a big part of my personal style. Growing up, I preferred wearing clothes that were strictly reserved for boys. What I love most about Rihanna and Teyana Taylor’s fashion is that it is authentic. They wear what they like, regardless of gender norms and contemporary fashion rules.
Connect With Nthabie M
Youtube: Nthabie M.